Powders to Unlock the Universe
Welcome to the creator of the BEST tasting, 100% all natural supplements - we will not be beaten on flavour and fun!
WHO ARE WE?
Happy Way was founded in 2015, by good friends Ben Germein and Hien Nguyen. Ben owned a string of gyms, and Hien was a passionate personal trainer. Both Ben and Hien were living and breathing health and wellness day-to-day. It was through Hien’s work as a personal trainer that he unlocked a need that was common amongst his clients, particularly women. They were busy, motivated women who were wanting to incorporate protein powder into their routine. Initially, Hien recommended several brands, but realised that these were all marketed to men and the body-building industry. These women wanted something suited to their lifestyle, not just their workouts. They were after supplements that would energise and motivate, while also natural and delicious.
So Hien and Ben joined forces and set out to create an honest and fun product. One that uses all-natural ingredients, is rich in superfoods and absent of any nasties and unnecessary additives. They put their heads together and worked hard at creating this dream product. Data, research, sampling and one huge breakthrough later, Happy Way was born!
INNOVATE AND MOTIVATE
Knowing that there is more behind health than just exercise. Happy Way is about self-care, and that this notion is never to be seen as selfish. We ALL need to look after ourselves, and Happy Way wants to be beside you every step of the way. We want our community to feel empowered to make informed decisions about their health. That’s why Happy Way products are as holistic, clean and honest as they come. But we’re also about FUN - and this is seen in our flavours! We know the word ‘bland’ is associated with protein powders, so we’ve focused on making them as tasty as possible. When your supplements are mouth-wateringly delicious, incorporating them into your routine is a no-brainer. Life really is more fun with Happy Way.
OUR OATH
Honest. Pure. Truthful. Authentic. When we say Happy Way is free from ‘nasties’, we mean it.
Chemical pesticides, hormones, synthetic antibiotics - we don’t want anything to do with them or their horrible friends. Our products are made with organic and natural ingredients, using only the highest quality ancient superfoods and supplements. So it comes as no surprise that we are free from any preservatives, artificial sweeteners or flavours. And THAT is why our products are famous for their fab taste. Every product is bursting with natural antioxidants, vitamins, minerals and phytonutrients (nutrients derived from plants).



HOMEGROWN
It was beyond our wildest dreams to be named the Winner of the 2018 Telstra Business Awards. We are proudly Aussie owned and operated, and we’re dedicated to creating and maintaining jobs for Australians. We are so proud to be Australian and even more grateful to our customers for supporting us these past five years. Here’s to many more!
THE HAPPY WAY EMPIRE
Five years on, Happy Way now has a WORLDWIDE customer base. We sell in 64 countries, have over 1500 stockists both locally and internationally, and a kick-ass online community. With over 300,000 followers across social media, we feel our positivity reaching farther and wider every day. We have Happy Way fan-girls like Ashy Bines, Lorna Jane, Rachel Dillon and Sophie Guidolin who are using their huge platforms to spread our message. To see these women passionately singing our praises makes us confident that we are making a difference to people’s lives.
Seeing lives change, goals created and SMASHED with Happy Way makes us…. well, HAPPY!!! It’s as simple as that.